Bretby Crematorium to host memorial event for those who have lost a baby

A special memorial event is set to take place to help those who have lost a baby in Burton and South Derbyshire.

During Baby Loss Awareness Week in October, Central England Co-op Funeralcare Stretton has teamed up with Bretby Crematorium to organise the memorial service for anybody who has tragically lost a baby.

This comes on the back of work undertaken by the team at the Funeral Home, based in The Precinct, in Main Street, bereavement midwives and chaplains at Burton’s Queen’s Hospital to run a special Forget Me Not bereavement group that brings together parents, grandparents, brothers and sisters who have suffered a child loss in their family and allows them to talk about what has happened in a safe environment.

The group has been helping people in need from across the area for over a year and Heather Lovatt, Funeral Administrator at the Funeral Home, said that the memorial event was the next logical step in helping people.

She said: “Losing anyone is a tragic time for all involved, but losing a baby has a devastating impact on the parents, family and friends.

“This is why we wanted to organise this memorial service with midwives and chaplains from Burton’s Queen’s Hospital from 3pm at Bretby Crematorium on Sunday, 13 October as part of Baby Loss Awareness week. 

“This is for families who have lost a baby regardless of when it happened – during pregnancy, neonatal or infant loss.

“Any bereaved parents and their families are invited to the special memorial and hopefully they can use it to pause, reflect and remember all the babies who have been lost.

“The informal event will include some music, readings and poems.

“The entire aim, just like the Forget Me Not group, is to try and provide additional support to families who have lost a baby.

 “The event is not just about bereavement. It is something more. It allows people who have experienced similar things to come together.”

The Forget Me Not group meets on the last Thursday of every month at the Funeral Home and anyone who would like more information about the meetings or the memorial event can call 01283 565207.

The Forget Me Not groups were pioneered and launched by Central England Co-op Funeralcare in Derby in 2016. The project was such a success that groups are now held in all of the 16 counties in which the funeral care provider trades from the Midlands to the east coast.



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About Central England Co-operative


Central England Co-operative is one of the largest independent retail co-operative societies in the UK. 


It is a modern, forward-looking organisation employing over 8,000 staff, with the Society’s principal areas of activity being food, funeral services, and property.


The company’s funeral business consists of over 120 funeral homes across 16 counties, nine florists, masonry production and administration, Bretby Crematorium and Terry Smiths coffin factory.


Central England Co-operative has more than 430 trading outlets across 16 counties including; West Midlands, Warwickshire, Worcestershire, Staffordshire, Derbyshire, Leicestershire, Rutland, Nottinghamshire, Northamptonshire, Lincolnshire, West Yorkshire, South Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire. 


The Society has an ambitious food store and funeral home development programme for 2019.


Central England Co-operative is proud of its reputation for ethical business practices and corporate responsibility.  It is a member of Business in the Community, the membership organisation that stands for responsible business, and has also won many business awards for excellence.  The Society supports a number of charities including Dementia UK and invests a percentage of its trading profit into local communities.


Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund, which hands out grants of up to £5,000 to charities and good causes across the Society’s trading estate.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing or visiting


For more information visit, follow Central England Co-operative on Twitter: @mycoopfood, @mycooplife and on Facebook:


Rob Smyth and James Brindle at Central England Co-operative on 01543 414140


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