Co-op invests in its future in Birmingham by opening a new funeral home and revamping two others

Central England Co-op has invested over £300,000 on a new funeral site and revamping two others in Birmingham.

A new Funeral Booking Office has been opened in Pershore Road, Kings Norton, and homes in East Meadway, Kitts Green, and William Street, in Redditch, have been given a major overhaul.

All of the sites now offer a vastly superior look and feel for families including modern colours and new furniture.

Kings Norton Funeral Director Alex Moore said: “This is a very exciting time for my team and we are proud to be part of the community.

“At Central England Co-op we are dedicated to supporting our families during difficult times by offering them the very best care and support from the first moment that we meet them.

“We feel our new booking office in Kings Norton reflects our commitment to providing excellent standards of care and ensures that we can help people in the local area during their time of need.”

To mark the opening of all three sites, local clergy, representatives from nearby businesses and members of the public were given a guided tour of the premises and refreshments.

Kitts Green Funeral Director Debbie Rowley said: “We would like to thank the clergy for leading the dedication service and coming along to officially open the site. We all appreciate the time they have put aside out of their busy schedules to help us mark this occasion. 

“Our guests had a tour of the funeral home and saw the range of options we offer which allow families to arrange a funeral reflecting the life and interests of their loved one.”

The Funeral Homes offer a 24-hour service, seven days a week.  In addition to arranging funerals, the teams are also able to offer advice on floral tributes, monumental masonry, funeral stationery, pre-paid funeral plans and probate advice.  More details can be found at


Notes to editors

Picture caption: Funeral Director Alex Moore marks the opening of the new Central England Co-operative Funeralcare, in Kings Norton, with his team.

About Central England Co-operative


Central England Co-operative is one of the largest independent retail co-operative societies in the UK. 


It is a modern, forward-looking organisation employing over 8,000 staff, with the Society’s principal areas of activity being food, funeral services, and property.


The company’s funeral business consists of over 120 funeral homes across 16 counties, 9 florists, masonry production and administration, Bretby Crematorium and Terry Smiths coffin factory.


Central England Co-operative has more than 430 trading outlets across 16 counties including; West Midlands, Warwickshire, Worcestershire, Staffordshire, Derbyshire, Leicestershire, Rutland, Nottinghamshire, Northamptonshire, Lincolnshire, West Yorkshire, South Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire. 


The Society has an ambitious food store and funeral home development programme for 2018.


Central England Co-operative is proud of its reputation for ethical business practices and corporate responsibility.  It is a member of Business in the Community, the membership organisation that stands for responsible business, and has also won many business awards for excellence.  The Society supports a number of charities including Dementia UK and invests a percentage of its trading profit into local communities.


Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund, which hands out grants of up to £5,000 to charities and good causes across the Society’s trading estate.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing or visiting


For more information visit, follow Central England Co-operative on Twitter: @mycoopfood, @mycooplife and on Facebook:


Rob Smyth at Central England Co-operative on 01543 414140


Email –