New film shines a light on Central England Co-op funded project in Kettering aimed at improving road safety for young children

A special film has been created to showcase a vital Co-op funded project that is teaching youngsters in Northamptonshire about road safety.

Central England Co-op donated £650 to Kettering-based social enterprise Bright Kidz to support a campaign that encourages youngsters to walk and cycle to school and teaches them how to do that safely.

The aim of the project is to work with five schools in Kettering to showcase what resources are available to help them talk to youngsters about road safety.

Now a special film has been created to showcase the project and its impact on children in the area.

Alison Holland, from Bright Kidz, said: “Our project is community focused. It will impact children, parents, teachers and everyone who lives or travels around schools.

“If you have got a project that will really help the community then put a plan together, get other people involved and apply for a Central England Co-op Community Dividend Fund grant.”

Grange Primary Academy is one of five schools that are being supported as part of the project funded by the grant.

Lydia Meek, Deputy Head Teacher, said: “We all know that children can be at great risk near our roads and this is why it is really important that we educate them now about being safe.

“It will mean they will become safer pedestrians, drivers and cyclists throughout their lives and also will allow them to pass these skills on to others including their own children one day.

“Also walking, cycling or scooting to school will help keep them fit and healthy, something which is so important.”

People can see first-hand the impact the project has had by watching a specially created film at https://www.youtube.com/watch?v=MEr7z4sqVNk

Community Dividend Fund grants of between £100 and £5,000 are handed out every three months to a wide range of applicants.

The fund guarantees that at least one per cent of the Society’s trading profit is reinvested in local communities.

People can apply for funding by visiting https://communities.centralengland.coop

Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing members@centralengland.coop or visiting https://www.members.coop

 

Notes to editors

 

Picture caption: Youngsters from Grange Primary Academy taking part in the project designed to promote road safety and funded by Central England Co-op.

 

About Central England Co-operative

 

Central England Co-operative is one of the largest independent retail co-operative societies in the UK. 

 

It is a modern, forward-looking organisation employing over 8,000 staff, with the Society’s principal areas of activity being food, funeral services, travel shops, and property investment.

 

Central England Co-operative has over 400 trading outlets across 16 counties including; West Midlands, Warwickshire, Worcestershire, Staffordshire, Derbyshire, Leicestershire, Rutland, Nottinghamshire, Northamptonshire, Lincolnshire, West Yorkshire, South Yorkshire, Suffolk, Norfolk, Bedfordshire and Cambridgeshire.  The Society has an ambitious food store development programme for 2018.

 

Central England Co-operative is proud of its reputation for ethical business practices and corporate responsibility.  It is a member of Business in the Community, the membership organisation that stands for responsible business, and has also won many business awards for excellence.  The Society supports a number of charities including Dementia UK and invests a percentage of its trading profit into local communities.

 

Becoming a member of Central England Co-operative offers a whole host of benefits ranging from collecting points every time you spend in store to earn a share of the profits, access to members activities and community initiatives including the Community Dividend Fund, which hands out grants of up to £5,000 to charities and good causes across the Society’s trading estate.

Find out how to become a Central England Co-operative member by calling 0800 0501 601, emailing members@centralengland.coop or visiting https://www.members.coop

 

For more information visit www.centralengland.coop, follow Central England Co-operative on Twitter: @mycoopfood, and on Facebook: facebook.com/centralenglandcooperative

 

Rob Smyth at Central England Co-operative on 01543 421390

 

Email –publicrelations@centralengland.coop



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